5 Inspiring Marketing Tips for Your 2017 Campaigns

5 Inspiring Marketing Tips for Your 2017 Campaigns

marketing tips for 2017

For retailers, the holidays always come early. Retail companies begin preparing for Q4 months in advance. The same should be true for marketers in other industries. If you haven’t yet prepared your holiday affiliate marketing campaigns, no fear. There’s still time left to optimize for holiday traffic.

Here are 5 inspiring holiday marketing tips to help you generate affiliate revenue this holiday season.

Avoid Creative Fatigue

Ad fatigue occurs when a customer sees the same ad so many times it begins to blend in with the content around it. Help your ads continue to stand out during the busy holiday season by freshening up your ad creative. Create and distribute distinct ads at least once, if not twice a month. Refreshing and rotating ads can have a significantly positive impact on your campaigns. The creative changes don’t need to be costly. You can avoid ad fatigue by simply swapping out the background or font color, trying new copy or adjusting the color of your call to action button.

Leverage Last Year’s Data

Look back at 2015 holiday campaign conversion rates, CPCs and more. Leverage that data to help optimize campaigns for this year’s holiday campaigns. As affiliate marketers, we often tweak and make changes as the year goes on. Many offers are seasonal, which means we must adjust our campaigns to the trends. Make sure to adjust your campaigns to reflect the data you’ve acquired from previous holiday seasons.

Use Segments to Personalize

Personalization was huge this year. A recent study shows that over 90% of marketers plan to use personalization in their campaigns. If you’re using retargeting to re-engage customers this holiday season, make sure to personalize your ads by segmenting your audience based on qualifying factors. You can segment your audience based on demographic factors, location, gender, etc. to build targeted ad campaigns that speak to their needs specifically.

Optimize for Mobile

One of the most obvious marketing tips still not universally practiced is to optimize for mobile. This year, Google revealed mobile traffic surpassed desktop traffic for the first time. Whether you promote affiliate offers through SEM paid campaigns, organic campaigns or email marketing campaigns, it’s important you optimize your creative for mobile devices. There are plenty of tools that make it easy to create mobile optimized landing pages and email marketing templates. Don’t feel bad about taking the shortcut this holiday season. Consider Unbounce which helps publishers build and test landing pages without IT or software knowledge.

Use Holiday-Specific Imagery

It may seem like a no-brainer, but one of the most simple holiday marketing tips is to use holiday imagery helps convert customers during the holidays. Add a bit of holiday cheer to your ad campaigns by adding holiday imagery to your landing page, site navigation and ad creative this season. It’s important that you show excitement about the holidays to inspire excitement from your target market.

 

Always follow industry best practices and all applicable rules and regulations with your advertising and marketing materials. ArrowShade takes compliance very seriously. We are also here to help. For questions regarding compliance, please email us at compliance@arrowshade.com.

82 Responses

  1. Dgdewet says:

    Hopefully I can get sales now on my affiliate blog. I haven’t made any sales on it. Will try what you said. Many Thanks

  2. Tim Arnot says:

    Interesting ideas. I am new doing affiliate marketing and hope I can see a difference after trying out some of your ideas. Many Thanks!

  3. John Reese says:

    Interesting ideas. I am new doing affiliate marketing and hope I can see a difference after trying out some of your ideas. Many Thanks!

  4. You’ve shared some very valuable tips here in regards to affiliate marketing. I like the fact that you showed why someone would want to get into affiliate marketing, and what strategies they can use to become successful in it. Many Thanks!

  5. The issue of affiliate marketing obviously does send chills down the spin of many because how to go about it is what raises many eyebrows but this is one post which has said it all.

  6. Really great article, a lot of info to make you think where your strategy might be placed, especially if you are just starting with this like I am.Thanks.

  7. Love all these tips! I have just started getting more into promoting affiliate products and this list will help. I never really thought of going back through old posts and updating them.

  8. John Shipman says:

    Absolutely great post I loved the last point the you have to do something different rather then promoting affiliate products in traditional matter.

  9. Thank you for helping me gain idea on what to do next. I am working on my newly built affiliate blog and can’t wait to see good results. 🙂

  10. Hi! Thanks so much for the tips, it really helped me on my newly built affiliate marketing site. I am positive I could get nice result after few months from now. And also hoping to read more affiliate marketing tips from you soon.

  11. Great advise for all new affiliates. It takes a long time to get a reasonable amount of traffic. This will help a lot of people out.

  12. Almost everyone that makesan income on the internet (even the millionaires) do so through affiliate marketing. Being successful in affiliate marketing involves knowing the formula that makes other affiliate marketers successful.

  13. These are good source for blogging, but I usually used email marketing because I can easily sell and exchange products and links of website. I do guest blogging and link exchange.

  14. It helped me a lot on what to do next with my affiliate site. Thank you for those ideas. 🙂

  15. Wei Lu says:

    I thought affiliate marketing is easy and now I realized that it needs hardwork. I am positive I can see nice results after reading to your post. Thanks buddy!

  16. First to say thanks for sharing this great article. Affiliated marketing is good way to make money online. I am just start my blog and make my first amazon affiliated sale 2 days ago. So it’s nice resource to make money fast. Your article is must helpful for newbie blogger like me.

  17. Jeff Greene says:

    Thanks so much for the tips, as I am a beginner in affiliate marketing and will take heed to the advice. Less is more for sure in trying to advertise too much and money is time as time is money.

  18. This article is superb and well explained.

  19. The good thing about affiliate marketing is that this industry is here to stay and will always be a reliable source of revenue for affiliates and bloggers looking to turn their side hustle into a full time business.

  20. gary Cox says:

    Nice information about growing affiliate marketing for marketers. I am also internet marketer & blogger. I am learning & sharing my information’s with internet users.

  21. Rightly information about affiliate marketing, there some pro and cons on everything, if you find targeted customers to your blog then getting succeed in affiliate marketing is a cake walk. thanks for sharing the information on affiliate marketing.

  22. Rati Chan says:

    Absolutely great post I loved the last point the you have to do something different rather then promoting affiliate products in traditional matter.

  23. Great advise for all new affiliates. It takes a long time to get a reasonable amount of traffic. This will help a lot of people out.

  24. John Baikie says:

    A great point you made there though. Too many people try to take on too much at once and end up spreading themselves too thin – trying to conquer all the niches at the same time.

  25. Vickie Box says:

    Absolutely great post I loved the last point the you have to do something different rather then promoting affiliate products in traditional matter.

  26. Thanks for the tips and advice as someone who has tried to get on in affiliate marketing and failed more than once it’s always useful to find information that helps point me in the right direction. As you mention, you need to be persistent in order to succeed.

  27. Great article currently trying to understand affiliate marketing really interested to start my own website not expecting high returns straight away but wants to experience and if possible put some hard work behind it to make it successful.

  28. Very informative article. Thanks for sharing!

  29. Jerry Grant says:

    Loved this post. Very informative, and a great reminder of why I need to make affiliates a bigger part of my strategy going forward.

  30. I not opposed to affiliate marketing. It can be a good thing for us when done right.

  31. linda kiehl says:

    This is a comprehensive post on affiliate marketing. Indeed, there are many reasons to go into affiliate marketing. The use of auto responders and email tools for this purpose should be mastered

  32. Brian Blythe says:

    The issue of affiliate marketing obviously does send chills down the spin of many because how to go about it is what raises many eyebrows but this is one post which has said it all.

  33. Rosie Wilson says:

    Great article! Actually i am not making decent money from AdSense. I will surely try Affiliate marketing to grow my blog’s income.

  34. You are right , although adsense is top rank choice of blogger to make money but affiliate are also good option. like amazon affiliate.thanks for sharing.nice description.

  35. In affiliate marketing the most important part remains innovation and how well you persuade customers through using case study, testimonials, informative content, pictures and videos. In today’s era videos play an important part in internet marketing.

  36. The good thing about affiliate marketing is that this industry is here to stay and will always be a reliable source of revenue for affiliates and bloggers looking to turn their side hustle into a full time business.

  37. Thanks so much for the tips, as I am a beginner in affiliate marketing and will take heed to the advice. Less is more for sure in trying to advertise too much and money is time as time is money.

  38. Thanks so much for the tips, as I am a beginner in affiliate marketing and will take heed to the advice. Less is more for sure in trying to advertise too much and money is time as time is money. Better to be secure and proficient then not.

  39. Ron Pearce says:

    I must commend you for this very useful article. I have been searching for tips on affiliate marketing to find out if it is a source genuine online business, or something fraudulent. Thanks for the encouragement.

  40. Thanks for sharing such a great, very informative and useful article to Affiliate marketing tips. Keep it up.

  41. I have been ohhing and aahing for the past year about getting into affiliate marketing. I’m finally going to do it and I’m hoping to find some good tips and help from this blog

  42. I stumbled upon your site by chance some time ago, and since then, I’ve been reading different posts in your blog and I find them quite interesting .

  43. Yhwy3biz says:

    I been looking for some helpful ideas about affiliate marketing and it’s worth my time reading your article. Very helpful. Please share more affiliate marketing tips. Thanks!

  44. Awesome! Very helpful to a beginner like me. I did apply some of those last week and waiting for good results.

  45. Affiliate marketing is so simple! As long as you solve your readers problems then the money will come!

  46. Hats off to you for sharing this ideas. Thank you!

  47. Janice Banks says:

    Hey! Thank you so much for your insights! It helped me a lot for my upcoming affliate marketing blog.

  48. David Burgos says:

    I totally agree with you. And affiliate marketing can be use for living if you do it the right way.

  49. Edward Henke says:

    Great affiliate markerting insights! Thank you for sharing. Happy newbie here. 🙂

  50. I been looking for some strategies on how to make affiliate marketing work effectively. I got one now. Thank you for sharing!

  51. Glenn Moody says:

    Wow, they make sense to me. I do it the wrong way. Maybe I could try affiliate marketing one more time.

  52. Ruby Zhang says:

    Thank you for sharing those info. I am super excited to see good results after applying those tips.

  53. Todd Baker says:

    Glad to see someone still share informative stuffs about affiliate marketing. You have a good point and I did those things before and the results were great. 🙂

  54. Thank you buddy for helping a new like me. I was about to launch my first affiliate marketing site and I am not sure what to do after. Thanks to you!

  55. Great ideas. Thank you for sharing!

  56. I appreciate every thing you mentioned about affiliate marketing. Absolutely accurate. Thank you for helping newbies out there. 🙂

  57. Great affiliate marketing tips. I would love to read more about it. Thanks for giving a hand to a newbie like me. 🙂

  58. Paul Cortens says:

    How can I thank you for publishing such informative insights about affiliate marketing. I am new to marketing world and you are a big help to me. Thank you so much!

  59. Thank you for sharing. Great post!

  60. Sarah McLeod says:

    I totally agree with you. And affiliate marketing can be a source of living if done the right way.

  61. Glen Adams says:

    I love the ideas you’ve mentioned. It could be a great help to my affiliate blog. Thanks!

  62. Katina Ching says:

    Thank you for sharing this article. It is very helpful.

  63. Absolutely true! I’ve been doing affiliate marketing for years and I can say those you’ve mentioned are great tips!

  64. Anil Soni says:

    Hi there! I appreciate your ideas. Explained very well. Thank you!

  65. Travis says:

    A people like you is very helpful to a newbie like me. I have a feeling that I can achieve great results few months from now. All the best!

  66. Rob Ross says:

    A very positive and encouraging insights about affiliate marketing. I was about to give up, tired of getting nothing out of the money I paid, but will consider what you said this time. Thanks buddy! Wish me luck.

  67. Hope you could write more about affiliate marketing like best products to promote and how to market it online. Many thanks!

  68. Helpful insights to a beginner like me. I just started to do affiliate marketing and not sure if I am on the right track.

  69. Thanks for sharing those ideas. Very accurate and helpful.

  70. Nice post by the way. Your ideas can be a great help to my affiliate blog. Many thanks!

  71. I agree with you. Also, affiliate marketing can become a living if done in the right way.

  72. Kenneth Kear says:

    Superb ideas. Hope you’ll post something more about affiliate marketing.

  73. You never know how greatful I am finding this article. All make sense to me. Thank you so much!

  74. Thank you for sharing. It is helpful to my blog. I’m working on how to get more sales. It’s harder than I thought but I know it’s worth investing some time.

  75. Now I realized my mistakes before that’s why my sale was very slow. Thanks to you buddy!

  76. Loic Kirie says:

    I agree with you. Those ways helped me out when I was just starting with affiliate marketing.

  77. Greg Gootee says:

    A decent info about affiliate marketing tips. Thank you for sharing.

  78. A great post to read and share with friends who are also struggling in affiliate marketing.

  79. Great info from a great marketer like you. Very hopeful to see traffic few weeks from now.

  80. Roger Mather says:

    Very accurate information. Affiliate marketing needs a lot of patience but really pays of when done properly.

  81. dharanipathy says:

    Informative. Thanks for sharing buddy!

  82. Cool! Will try affiliate marketing once more. You are such an inspiration.

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