These Tasks Can Improve Your Overall SEO Strategy Your ability to rank has a direct correlation with your affiliate earning potential. While there are over 4 billion daily searches on Google a day, the top five results earn 65% of the clicks. Furthermore, only 25% of Google users click past the first page of search Read More…

These Google Marketing Tools Will Help You Reach Your Target ROI. There’s no denying the power of Google’s search engine, with its 3.5 billion searches per day, but many marketers overlook the Google marketing tools that provide valuable insights and shortcuts. Here are ten Google marketing tools to start using right now to optimize and Read More…

Study Finds 80% of Google Home Results Come from Rich Snippets Voice search is top of mind for many search engine marketers. It’s an ever-evolving mystery. Digital agency ROAST hoped to de-mystify voice search with their Voice Search Ranking Report. The goal of the study was to categorize and comprehend how Google processes and responds Read More…

What would the change mean for your ad campaigns? If you run pay per click ads on Facebook, you’re probably familiar with carousel ads. Facebook allows advertisers to upload multiple images to create ads that users can click through like a carousel. This provides advertisers with more flexibility in terms of what products or services Read More…

Google is changing the way AdWords exact match targeting works Advertisers, be prepared to pay for more “exact match” clicks. Ads will begin to show for exact match keywords for searches using different word order and function words now that Google has broadened what “exact match” means. AdWords may ignore the word order and function Read More…

The landscape is changing. So should your PPC text ads. The fundamentals of PPC text ad copywriting remain important, but PPC text ads have evolved so much in the past couple of years that good marketers need to evolve as well. No longer can you afford to “set it and forget it.” In today’s fast Read More…

Google Expanded Text Ads Questions Answered For affiliate marketers who run pay per click ads the struggle has been real. Pay per click affiliates have many challenges, one being those very restrictive character counts. How is anyone supposed to effectively demonstrate the value of a product or service in just 30 characters? Well there’s finally some Read More…

What Google’s Newest Crackdown Means to Your Site Traffic Website publishers generate revenue in a variety of ways. There’s your traditional affiliate marketing banner ads, sponsored posts and ad sales. Then there are more intrusive or obstructive ads like pop ups and interstitial ads. A new announcement from Google is dictating the way many publishers Read More…

Google Raters Contribute to Algorithm Updates Google’s search engine operates off a mathematical algorithm. That’s a sentence repeated in hundreds of client calls each year. It’s how we explain to clients what SEO is, and why we take specific actions like tweaking meta data, adding markup to HTML, and fixing page load times. At the Read More…

Patience is key when waiting and tracking link building performance Link building is still a prominent SEO strategy, but predicting ROI can be challenging. Use the guide below to track link building performance and determine how long it will take you to see improved rankings. Link Building Performance The truth is a new link isn’t Read More…