Four Marketing Strategies of a Successful 2017 Marketing Campaign It’s no surprise the holidays are a popular time for marketing. Whether you’re a brand name or a small business owner, the holiday season is a great time to solidify business relationships and grow your consumer base. The final quarter of the year often makes or Read More…

For retailers, the holidays always come early. Retail companies begin preparing for Q4 months in advance. The same should be true for marketers in other industries. If you haven’t yet prepared your holiday affiliate marketing campaigns, no fear. There’s still time left to optimize for holiday traffic. Here are 5 inspiring holiday marketing tips to Read More…

Find Out How to Prepare for 2017 SEO Trends  For the SEO who’s battered and beaten from years of algorithm updates, 2017 won’t be any easier. Search Engine Optimization experts can expect more change in the year to come. We will see a lot of 2016 prominent trends continue to gain momentum in 2017. To Read More…

Prepare for Q4 with Winning Holiday Email Marketing Tips Tis the season for holiday email marketing campaigns. As a marketer, your inbox is congested this time of year, but you’re not alone. Your target market is also battling inbox overfill. Attempting to keep your inbox clean often means that some targeted emails fall by the Read More…

Find Out How to Respond After Google Announces a New Algorithm Update Google releases hundreds (500 to 600) of updates each year, many of which we never hear about. Every now and again, Google will release an update so major it announces it to the world – like the Penguin and Panda Google update. Google Read More…

Audience Insights are the Key to Making Better Optimization Decisions In the early days of SEO, keyword research was at the heart of optimization strategy. Today, user experience runs the show. With Google consistently making updates to its search algorithm to better gauge site experience, it’s important now more than ever before to understand your Read More…

Content shouldn’t just target the bottom of the funnel Funnel based marketing is a huge hit with digital marketers. That’s because focusing on bottom of the funnel visitors has a much shorter path to conversion and time to close. Marketers are happy because ROI is more easily reached, and sales teams are happy because they Read More…

Tips for Remaining in Top Position Over the Holidays The holidays are around the corner, but that doesn’t mean you can take time off from optimizing your site and campaigns. It’s easy to get distracted during the holiday season, but neglecting your site can lead to significant losses in traffic and revenue. The good news Read More…

Optimize your affiliate sites faster and easier with new advanced SEO tools from WordPress.com Search Engine Optimization is no easy feat. Webmasters must constantly implement best practices and SERP suggestions, while producing unique and engaging content that keeps visitors happy. It’s a challenging, and often unsatisfying aspect of being a website publisher. Managing SEO yourself Read More…

Protect Your AdWords Budget by Preventing These Common Mistakes While AdWords budget surges are identifiable, slow incremental increases can go undetected for months. Google AdWords has implemented several updates to the way the platform runs. While some of these changes were positive – like an additional line of ad text for text ads – many of them have Read More…